YouTube has updated its monetization policies, focusing on YouTube Shorts. This article outlines new opportunities, including ad revenue for Shorts, revenue split, and a dedicated Shorts tab. Current and aspiring YouTube creators will learn how to maximize earnings and engage their audience with these new policies.

Significant Changes to YouTube Platform

Monetization of YouTube Shorts

YouTube has made key changes, especially in monetizing YouTube Shorts. Ads will now be displayed on Shorts, similar to regular YouTube videos. Creators will receive 45% of the ad revenue, while YouTube will retain 55%, covering music licensing costs. A dedicated Shorts tab will appear on creators’ home pages, featuring ads in both individual and general Shorts feeds.

Music Content and Licensing

Creators can now use up to 60 seconds of music from the YouTube Music Library in Shorts. For regular videos, creators can buy music licenses or choose revenue sharing with rights holders. In the revenue sharing model, the revenue is split 55-45, with the remaining 55% equally divided between the creator and the music rights holder.

Changes to the YouTube Partner Program

The YouTube Partner Program now offers a new monetization path for Shorts creators. Creators can qualify by achieving 1,000 subscribers and 10 million views in 90 days, as an alternative to the current requirement of 1,000 subscribers and 4,000 watch hours in 12 months. Current partners will automatically qualify for Shorts monetization.

Introduction of YouTube Fan Funding

YouTube has introduced a new tier for monetization called Fan Funding. This includes Super Chats, Super Thanks, Super Stickers, and Channel Memberships. Creators receive 70% of the revenue, while YouTube takes the remaining 30%. Predicted eligibility for Fan Funding is 500 subscribers and 2,000 watch hours, but this is unconfirmed.

Super Thanks for Shorts

Super Thanks for Shorts lets creators receive direct support from their audience. This feature is available to those in the Partner Program or Fan Funding, providing another avenue for creators to monetize their content.

These YouTube changes offer new ways for creators to monetize their content. From Shorts monetization to Fan Funding, these updates help creators generate revenue and engage their audience.

Key Points on YouTube’s Recent Changes

YouTube Shorts Monetization

• Ad Revenue Introduction: Ads will now be displayed on YouTube Shorts, similar to regular YouTube content.
• Revenue Split: Creators get 45% of ad revenue, and YouTube keeps 55%, covering music licensing costs.
• Separate Shorts Tab: Shorts will have a dedicated tab on creators’ home pages, with ads displayed in both individual and general Shorts feeds.

Music Content and Licensing

• Extended Music Usage: Creators can use up to 60 seconds of music from the YouTube Music Library in Shorts.
• Regular Video Licensing: Buy music licenses or choose revenue sharing with rights holders. In revenue sharing, YouTube splits the revenue 55-45, and the remaining 55% is divided equally between the creator and the music rights holder.

YouTube Partner Program Changes

• New Monetization Path for Shorts Creators: Shorts creators can qualify for the Partner Program by achieving 1,000 subscribers and 10 million views in 90 days, as an alternative to the existing requirement of 1,000 subscribers and 4,000 watch hours in 12 months.
• Existing Partners: Current partners automatically qualify for Shorts monetization.

YouTube Fan Funding

• Introduction of a Lower Tier: A new tier for monetization called YouTube Fan Funding, which includes Super Chats, Super Thanks, Super Stickers, and Channel Memberships.
• Revenue Share: Creators receive 70% of the revenue from fan funding, with YouTube taking 30%.
• Eligibility Speculation: Likely 500 subscribers and 2,000 watch hours, unconfirmed.

Additional Features

• Super Thanks for Shorts: Creators can receive direct support from their audience via Super Thanks on Shorts, applicable to those in the Partner Program or Fan Funding.

Summary

These updates aim to provide more monetization options and support for content creators on YouTube, particularly for those focusing on Shorts and music content.

Conclusion

Recent YouTube monetization changes offer new ways for creators, especially those making Shorts, to earn money and engage their audience. Platforms like DittoDub can further assist creators in expanding their global reach. DittoDub uses AI to translate and dub videos, keeping the creator’s voice and emotion, making it easier to reach a wider audience. Combining YouTube’s new features with DittoDub’s solutions can help creators grow their audience and revenue globally.